“How to grow my company in terms of revenue and profit?” is the main question you have in your mind as a company owner, leader, marketing or sales director. Most probably you organize…
In this post we’re going to look at how to make your website convert better. How to get more qualified leads and orders using the power of A/B testing. This method is very powerful if you know how to use it.
Doing paid advertising means that a well thought-out strategy is crucial. The goal is to get the lowest possible cost per click and maximum number of clicks. Once that is achieved, the visitors need to become clients.
You are using paid advertising and it seems that your ads are optimized, price per click is low and you are getting enough visits, but for some reason your conversion rate is weak, which means that people are not buying what you're selling and not interacting with the page as desired?
Paid Search & Conversion Strategist Armin Tüll had a chance to participate world largest Digital Marketing network’s Digital Summit that took place at the end of September this year.
Rapid developments in the digital world have led to changes in consumer behaviour and posed new challenges and opportunities for companies. Consumers have moved from one screen to several and are constantly connected to the Internet.
Every campaign success begins with good account structure. Make sure to use many ad groups and custom ad texts. Also don't forget testing, it's worth the time. It’s important to stop bidding on keywords that don’t convert.
Mobile marketing is growing fast and to keep up with this trend you’d better start thinking of your business’s mobile presence now. If you’re not available on mobile you lose a potential market share and that share is only growing.
Every so often marketers come across the length question. How long should everything you post online really be? You only have a few seconds to capture someone’s attention and sell your idea! Check out our overview of the best practices for the length of your online content!
Now, with an open source eCommerce web application like Magento available, it has now become easier than ever for anyone to start up their own online store. And, the big dogs are suddenly faced with competition. This blog entry will look at how Magento is shaping the face of eCommerce.